How do you spruce up a talk and make it exciting to an interwebs audience? Doodle the whole thing on a whiteboard and time-match it to the audio, of course.
This video is astonishing. Not just because the content is fascinating (a talk by Dan Pink - Al Gore's former speechwriter - on the need to shift business thinking away from profit-driven incentives to purpose-driven incentives), but in the delivery of the message.
By providing a new, innovative visual style to a normally boring 'stick a video of the talk on YouTube' technique, the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) have successfully managed to maintain my attention for a staggering 10 minutes and 48 seconds! New world record!
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